MALBEC WORLD DAY MEXICO DF 2014

CLIENT:  Wines of Argentina

SUPPORT:  Embassy of Argentine Republic in Mexico

DATE:  April 2014

VENUE:  Habitat Polanco, Colonia Miguel Hidalgo, CDMX

TARGET AUDIENCE:  Millennial consumer (25/35 years old)

ATTENDEES:  800 people

CONCEPT:  Celebrate Malbec World Day, a Wines of Argentina initiative that takes place in more than 70 cities from 50 countries around the globe.  Grand Wine Tasting Malbec + Finger Food + Live Shows + WineLike App 

 

MALBEC WORLD DAY MEXICO DF 2015

CLIENT:  Wines of Argentina 

SUPPORT:  Embassy of Argentine Republic in Mexico

DATE: April 2015

VENUE:  Estacion Indianilla, Colonia Doctores, CDMX

TARGET AUDIENCE:  Millennial consumer (25/35 years old)

ATTENDEES:  1000 people

CONCEPT:  Celebrate Malbec World Day, a Wines of Argentina initiative that takes place in more than 70 cities from 50 countries around the globe.  Grand Wine Tasting Malbec + Finger Food + Live Shows + WineLike App + Projection of Short Films about Malbec

 
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ARGENTINA WINE EXPERIENCE GUADALAJARA 2015

CLIENT:  Wines of Argentina

SUPPORT:  Embassy of Argentine Republic in Mexico

DATE:  December 2015

VENUE:  Casa Pedro Loza, Guadalajara, Jalisco, Mexico

TARGET AUDIENCE:  Millennial consumer (25/35 years old)

ATTENDEES:  700 people

CONCEPT:  An event to celebrate the presence of Argentine wines as the Guests of Honor at the Feria del Libro de Guadalajara